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VIS 2200 Video Applications II

This course focuses on academic research and data driven video content. Students will learn about target audience and consider the best way for a brand to advertise to that audience. Students will also learn about academic research and create a data driven video or documentary. Two classroom, four lab hours per week.

Division: Liberal Arts, Communication and Social Sciences
Department: Design
Repeatable Credit: No
Offered Online: No

Prereqs: VIS 2180 and VIS 2190 

Outcomes

  • Research a product or service to pursued target audience of brand-centric message. Apply research data and graphics in creation of video. Consider target audience and select best video platform to reach intended audience.
  • Understand academic research and citing. Apply learning by writing a research paper on a current social issue using correct academic citing.
  • Understand how to combine B-roll, stock footage, and interview footage in order to tell a successful story. Apply voice-over, camera movement, and multi-camera editing to add to the impact of the story. Apply research and previous learning by creating a data driven video or mini documentary.

Credit Hours: 4

Classroom Hours: 2
Lab Hours: 4